Little by little I feel the energy and the momentum of AVCD pick up. It’s a great feeling to have when working towards a dream or goal. October was a great month for me. I got my clothing into a store in the East Village of Des Moines, and now I’m also in the works of adding my clothing to another boutique near my hometown!
Since achieving these small victories, I’ve come up with new goals for my fashion brand. I’m going to branch out and create a few new lines that I’m hoping will catch the eye of a few more boutiques. I’m more ambitious now than ever – now that I know my designs are good enough to be sold in stores and boutiques.
Some new ideas I’m pondering are a baby line, kitchen wear line, and possibly a dog line. People have been telling me for years that I need to branch out and make these things, but I never wanted to listen. I just didn’t feel that it fit my brand or my style, but I’ve grown and I now realize that consumers aren’t all like me. We’re all at different stages in our lives.
I’m also trying to keep up with my age group – we’re getting married and having babies now so it’s important that I adjust my craft to where my audience and consumers are headed. I think it’s a beautiful endeavor to grown and evolve with those who have been with AVCD from the very beginning. I’m excited to branch out with these lines and incorporate new designs.
It’s still the same journey, but now it’s just got a different path….thank you for believing in me and AVCD
-Amber
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